We monitor our clients' website statistics each and every day and now so can they with the launch of our newly upgraded client statistics reports. At the beginning of each month our clients will receive an email reminding them that their web statistics report for the previous month is now available in our members log in zone. So odds are..they will go and take a look around to see the results for themselves.
Our new client stats reports are extremely easy to read and offer more information to our customers than previously available. Straight away our simple Summary Page shows your top website totals for the previous month, 3 months or year.
A new addition to our client stats report is our Interactive Visit Graphs. If you hover over the results line, more information will appear for that exact point on the graph so you can see results on each particular date of interest. Our Key Statistics also very quickly allows you to see how many pages the average visitor reads on your website and the average amount of time they spend on your site in total. The bounce rate is, in short, the percentage of visitors who leave your website straight after they arrive. Don't let this worry you too much, every website has one and as a rule of thumb a 50% bounce rate is about average.
We have also introduced a Mobile Visits Graph which displays the percentage of visits that are made from mobile devices such as a smartphone or a tablet. Almost all of our clients will see an upward trend here looking back over the past 12 months, some have seen their mobile visits more than double. Do contact us if you would like ideas on how we can develop your site further to be more mobile friendly.
Our new World Map shows you exactly where your visitors come from. If you hover over a country with the mouse you will see the total visits from that country which can be really interesting to know. Our Languages Pie Chart show which languages your visitors set as their preferred language. If your audience is international, this can help you to decide which languages to translate into.
The Top Content table will tell you what your 10 most popular pages are, so you can see how well your content is performing on a page by page basis. And lastly our Keywords table lets you know which search terms people were using when they came across your website using their search engine of choice. This allows us to utilise the most popular search terms in your content and ensure that your online presence is as strong as possible.
Feel free to contact an e marketing team member on 01462 67 60 70 if you would like us to talk you through your website stats report in more detail.